Hi, I’m

Hi, I’m

Hi, I’m

Lucy Wu

Lucy Wu

Lucy Wu

Reducing Confusion so People Know What to Do Next.

I notice when complexity gets in the way of people doing what they need to do. Working across healthcare, government, and startups has shaped how I think about clarity: what information people need, how they move through it, and where a system creates unnecessary friction.

My background spans public health and marketing, which taught me to think about both the people behind a system and how information is understood and acted on. I bring those perspectives to creating clearer interactions and experiences.

AI Usage in 2026

I use ChatGPT and Claude to explore and pressure-test ideas, and Cursor to prototype and troubleshoot implementation.

I use ChatGPT and Claude to explore and pressure-test ideas, and Cursor to prototype and troubleshoot implementation.

Currently using ChatGPT and Claude to explore and pressure-test ideas, and Cursor to prototype and troubleshoot implementation.

Let's Make Something Clear Together.

Wu & Why

An independent design practice

© 2026, Lucy Wu. All rights reserved

Let's Make Something Clear Together.

Wu & Why

An independent design practice

© 2026, Lucy Wu. All rights reserved

Let's Make Something Clear Together.

Wu & Why

An independent design practice

© 2026, Lucy Wu. All rights reserved

Let's Make Something Clear Together.

Wu & Why

An independent design practice

© 2026, Lucy Wu. All rights reserved